Each project below is built with AI platforms, automation tools and marketing technology — chosen for what the business needs, not for novelty.
Strategy, campaign architecture and content systems that connect brand positioning to measurable demand. Work spans audience research, offer design, paid acquisition and reporting dashboards.
Designing AI-assisted workflows for lead handling, content operations, reporting and customer follow-up — assembled with modern automation platforms rather than custom code.
A long-term product exploring personalised study paths, AI tutoring support and accessible course delivery for learners who are underserved by traditional formats.
A digital ecosystem for a region: discovery, services, information and communication in one place, with AI helping surface what is relevant to each neighbourhood.
Working with founders to diagnose the real constraint — positioning, acquisition, operations or retention — and then building the systems that unlock the next stage.
A running set of prototypes and concepts: internal knowledge assistants, operations copilots and productivity tooling for teams that do not have engineering departments.
Have a growth problem, a manual process, or an early product idea? I'd like to hear about it.
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